The 2011 Content Marketing Playbook is a great introduction to the immense variety of available content channels. A short definition for each of the possibilities, as well as some tips and case studies make this publication a worthwhile read.

The Content Marketing Playbook includes 42 individual content tactics with over 50 case studies you can use to help in your content marketing strategy.

The top 10 include:

1. Blog
2. Enewsletter
3. White Paper
4. Article
5. eBook
6. Case Study
7. Testimonials
8. Microblogging (i.e., Twitter)
9. Webinar/Webcast
10. Video

Download the free e-book on www.contentmarketinginstitute.com